The CLA is urging farmers and landowners to become involved with the new Local Nature Partnerships (LNPs) across the Midlands, saying that those who own and manage the land must play a key part in the LNPs decision making process.
The call follows the announcement by Environment Minister Richard Benyon of 41 successful LNPs, a government initiative that seeks to include all sectors of society in the natural environment.
CLA Midlands Rural Adviser Donna Tavernor said: "We need people with genuine experience of the rural economy and land management to contribute and to monitor LNP proposals in their area.
"The Association is already encouraging its members to engage with LNPs to ensure that equal attention is paid to all three pillars of sustainable development including economic as well as social and environmental criteria.
"Most importantly we need to ensure that LNP designation does not stifle rural enterprise due to a tightening of planning regulations, which we have been assured by ministers is not the intention. This makes the need for a rural watchdog crucial.
"The CLA has successfully shown that farmers and landowners provide numerous goods and services, including many environmental benefits that are undervalued and under-delivered as people are not prepared to pay for them. This situation can only be improved if those who are charged with delivering the environment that the public wants have a say in how it is paid for and delivered."
Any farmers or land managers wishing to get involved in their Local Nature Partnership may contact Donna Tavernor on 01785 337010 firstname.lastname@example.org for further information.