The CLA’s Rural Economy Index (REI)
The CLA’s Rural Economy Index 100 (REI)
1. As part of its assessment of economic conditions in the rural economy, the CLA has undertaken a business survey – called the “CLA REI 100” – to gauge the level of confidence of 100 of the CLA’s business members. This survey was conducted in December 2008. The CLA REI 100 will be conducted each quarter and help build up a picture of how the economy is operating in rural areas.
Types of business
2. The CLA REI 100 surveyed a representative sample of rural businesses. These ranged from agriculture and traditional estates, rural services (including rural surveyors and land agents), rural tourism operators and food service outlets.
Annual Turnover and employment
3. The types of businesses surveyed illustrate a mix between micro-businesses and SMEs. This is reflected in the size of turnover and the number of staff employed ranging from £20,000 to £2.5 million and one staff to 15 staff.
Projected business performance
4. Respondents were asked whether their businesses would, over the next six months:
5. The graph below shows that some 16 percent believed that their businesses would perform well with the potential for growth with half (50 percent) feeling that the business will perform according to plan. A minority believed that the business would perform less well than expected although this was very dependent upon the actual business activity.
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Dr Charles Trotman
An economist, advises on rural economic issues, particularly food policy, rural tourism, equine issues and telecoms policy.
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