The CLA has campaigned over the past decade for all rural areas to gain effective and affordable broadband. In that time, the CLA has been instrumental in placing the issue of rural broadband firmly on the political agenda.
To boost the pace of change, the CLA has now published its vision on broadband, setting out a number of recommendations for the Government and the telecommunications industry to take on board. Download the CLA Policy report: Broadband Fit for Rural Growth: CLA Vision for Rural Broadband
Other CLA Broadband articles
New Defra broadband film for businesses
Organisation: Countryside Alliance
Source: Press Releases
Defra has produced a short film in which small businesses talk about their experience and success in using broadband to help grow their business, in order to encourage other small businesses to follow suit. The video supports the wider Government infrastructure programme to make faster speed broadband available to over 90% of the population, especially in rural areas.
The video, embedded below, had its first public outing at the FSB Conference in Leicester today, when Environment Secretary Owen Paterson addressed the business community. The video might be a helpful tool for many businesses to think about the possibilities.
The film is available here:
Effective and affordable broadband connectivity is vital in providing the economic and social stimulus needed in rural areas. The CLA makes a number of recommendations to ensure that broadband is available to all by 2015 as well as being fit for purpose.
It is essential that the Government’s objective for everyone to have access to two Mbps by 2015 is met. The public needs the legal assurance that it will receive these speeds.
The CLA calls on the Government to begin work on putting in place an effective framework to implement a Universal Service Obligation by 2015.
Competition within the bidding process
It is the responsibility of the Government to ensure that the deadline of 2015 for putting into effect a superfast broadband network is delivered. This means that local authorities need to work with successful infrastructure providers to ensure that deadlines are met and that rural areas receive the same quality of service.
The CLA calls on local authorities to ensure that contracts awarded to infrastructure providers include fair compensation provisions for any failure to meet time and coverage requirements. In addition, payments to infrastructure providers must be performance-related to ensure a fast and effective broadband service is rolled out to rural areas.
Broadband is an all-embracing policy debate. This means that all affected trade associations need to work together to influence Government policy. The CLA calls on other like-minded trade associations to work with the CLA to agree a series of common objectives and to put in place a strategy so that the undoubted benefits of the broadband revolution can be delivered to all.
The future needs of rural areas
Broadband technology is constantly changing. This is the case for both the public and private sectors. Rural communities should be allowed access to public sector broadband through community initiatives so that it is available to all, irrespective of their geographic location.
The CLA calls on Government to provide an appropriate framework to allow rural communities to “piggy-back” onto public sector broadband.
The CLA recognises the importance of Defra’s Rural Community Broadband Fund in trying to meet the needs of the 10 percent of rural areas which will not benefit from access to the superfast broadband network. However, we do not believe that the current structure employed is working for the needs of rural areas.
The CLA calls on Defra to look again at the implementation and structure of the Rural Community Broadband Fund to ensure more businesses have access to the available funding.
CLA and NFU agreement paves way for superfast rural broadband
CLA marks 10 years of campaigning with big push for broadband in all rural areas
CLA backs Miller on broadband infrastructure
Broadband Fit for Rural Growth: CLA Vision for Rural Broadband
CLA60 - Broadband in rural areas
GN01-13 Rural Broadband Wayleaves
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Dr Charles Trotman
An economist, advises on rural economic issues, particularly food policy, rural tourism, equine issues and telecoms policy.
T: 020 7460 7936
T: 020 7460 7934
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